Our journey began in the province of Brescia, far from the major fashion hubs. In an area where vision seems limited to traditional work, we chose to overturn the rules.

We began by creating unique and customized pieces, like a creative workshop where each piece was a manifesto of individuality.

From there, we moved to Italian production, relying on expert hands to ensure sartorial quality and select materials.

Our goal is clear: authentic, recognizable, and iconic streetwear, capable of blending comfort and research, simplicity and intricate details. We don't want to chase trends: we want to create pieces that last, that speak for themselves, and that express a vision born from an unexpected place but destined to reach far.